ProImprove is not just humor and comedy, it is a real path to self-discovery. The team helps people play in life, opening up new facets and allowing them to look at the world from a new angle. The main task is to create a landing page to attract the audience to the new direction of the company: team building "team as a single organism". During the development process, some branded elements of the main site were used, but they took on a new form.
The site's character is light originality, minimalism, and contrast. Inside stability, there is always room for a little chaos that harmonizes the versatility of the game. Like dynamic gradient lights that awaken in the darkness inside each of us as we discover new sides of ourselves!